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Urban Space presents ‘NOT JUST A CONTAINER’, a competition to uncover the most creative and innovative use for a shipping container to be located in a downtown Brooklyn retail location

Geared towards the design and emerging entrepreneurial community, “NOT JUST A CONTAINER” is a competition to re-imagine a recycled shipping container as shelter for art, commerce or agriculture.

The winner will build his/her concept at Dekalb Market, a new community destination coming to downtown Brooklyn’s Fulton Mall Early Summer. Dekalb Market, housed in a collection of salvaged shipping containers, will bring together Brooklyn’s creative entrepreneurs in a community setting that will include an incubator farm, food market, events and performance venue, and a collection of eateries and work-sell spaces.

The goal of the competition is to support the growth of Brooklyn’s creative community by helping a local entrepreneur realize his or her dream of opening a bricks and mortar location and to raise awareness of the Dekalb Market.

In the spirit of the Dekalb Market, Contestants will be judged on the following:

KEY CRITERIA. Design Quality, Sustainability, Community Impact, and Entrepreneurship.

SUGGESTIONS. Uses for the space could be, but are not limited to: a farm structure, store, art installation, work-sell space, restaurant, sports and music venue.

PRIZES. Our winner will be awarded with a container license (work/sell space) rent free for six months, $3K design/construction budget and free consultation, select construction materials from Green Depot, one year membership to 3rd Ward, one year membership to the Brooklyn Chamber of Commerce, press exposure and online feature at

SCHEDULE. Your entry deadline is April 9, 2011 11:59pm EST. Construction will start at the Market opening date. The five top finalists, selected on April 19, 2011 by our panel of architects, designers, artists, media partners and entrepreneurs, will be featured on the Dekalb Market Facebook page for public voting until April 30th. On May 1, 2011, Urban Space will announce the winner according to the tallied public votes on its Facebook page.

CONTAINER SPECS. Designs must conform to an 8’ wide by 20’ long by 9.5’ high ISO steel shipping container. Second and third prizes may be awarded to conceptual entries but 1st prize will be awarded to a buildable entry. External interventions, depending upon specifics, may or may not be possible to implement on site.

OUR RULES. To enter, all potential candidates will fill out a form, inclusive of contact information and submit button to upload the files (max 3 pages of 8.5” x 11” PDF formats), along with a brief description that outlines the idea. Urban Space reserves the right to edit or delete any submission.


SPONSOR. The Contest is sponsored by Urban Space Brooklyn LLC (“Urban Space”), a New York limited liability corporation.

ELIGIBILITY. In order to enter the contest, you must be a US resident 18 years of age or older.

SUBMISSION. To be eligible, each submission must strictly read and comply with all the criteria and rules of the contest.Online entry using our online submission form is the quickest and easiest way to submit your work. Urban Space is not responsible for electronic transmission errors resulting in omission, interruption, deletion, delay in transmission.

Mail-in entry must be sent to the following address:

Urban Space
Attn. Not Just A Container
6 West 14th Street
New York, NY 10011

Urban Space accepts no responsibility for submissions lost, delayed, damaged, defaced, or mislaid, howsoever caused.

CONTEST PERIOD. The Contest begins on March 9, 2011 at 6:00 A.M. (EST). The Contest ends on April 9, 2011 at 11:59 P.M. Pacific Time (EST).

All questions can be e-mailed to by March 14, 2011.

PRIZES. Our winner will be awarded with a 6 month rent free container license (work/sell space), $3K design/construction budget and free consultation, select construction materials from Green Depot, one year membership to 3rd Ward, one year membership to the Brooklyn Chamber of Commerce, press exposure and online feature at  For purposes of clarification, the foregoing $3,000 design construction budget will be applied by Urban Space toward the construction of the winning container design to be located at Dekalb market.  With the exception of the obligation to pay any fee or rent, the winner will be required to sign a standard Dekalb market license agreement.

Not Just A Container

inscription dates
until 09/04/2011



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